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Privacy Notice

Tidal Links: last update on 8th September 2026.

Tidal Links is a company registered in Scotland (number SC660915) at 4 Wylie Court, Stewarton, KA3 5FA. We are the data controller for the personal data described here, and we are registered with the ICO under number ???

What we collect and why:

If you enquire or request a quote as a business - we collect your name, job title, employer, email address and phone number, and whatever you tell us in your message. We use it to respond to you and to keep a record of the account in our CRM. Our basis for this is our legitimate interest in dealing with people who approach us and in running the business properly. 

If you buy from us as a customer - we collect your name, email address, phone number, billing and delivery addresses and your order details. We use this to take the order, fulfil it and handle any return. Our basis is performance of our contract with you. Payment is taken by our payment provider - we see that a payment succeeded, but we do not receive or store your full card details.

If you send us artwork or a logo - we keep the files and the specification so we can produce and re-produce your order accurately.

If you subscribe to our mailing list - name and email address, used to send you what you signed up to receive.

When you visit the website - IP address, browser and device type, pages viewed and referring page, collected through cookies. See "Cookies" below.

We also keep invoices, order records and customs documentation because the law requires us to. We do not collect special category data (health, ethnicity, beliefs and so on), and our products are not marketed to children.

Marketing

If you are contacted at a limited company or LLP, we may send you marketing about products relevant to your role without asking first, as UK rules permit for corporate subscribers. Every message identifies us and lets you stop it in one click.

If you are a consumer, a sole trader or a partnership, we only email you where you have agreed, or where you have bought from us, we are marketing similar products, and you were offered an opt-out at the time and in every message since.

You can opt out at any time using the link in any message, or by emailing us. Opting out does not stop messages about an order you have placed.

Who we share it with:

We share personal data with:

  • The providers who run our website, email, CRM and accounting systems on our behalf.

  • Our payment provider.

  • Couriers, freight forwarders and customs agents, where delivery or import and export requires it.

  • Our manufacturing and decoration partners, where an order needs artwork, sizing or delivery details.

  • Our agents and distributors, where an enquiry belongs to their territory.

  • Our accountants and professional advisors.

  • Public authorities, including HMRC, where the law requires it.

These providers act on our instructions and cannot use your data for their own purposes. We do not sell data or share it for anyone else's marketing. If you want to know exactly which providers hold your data, ask us and we will provide the necessary information.

Sending data outside the UK:

We sell into and work with partners in Ireland, Norway, Canada, the United States, South Africa, the UAE, Australia and New Zealand, and some of our providers process data outside the UK. Where we transfer data abroad we rely on UK adequacy regulations, the UK International Data Transfer Agreement or Addendum, or the UK Extension to the EU-US Data Privacy Framework. Ask us and we will explain the safeguards for any specific transfer.

Cookies:

Cookies are strictly necessary - security, site function, remembering your basket and your cookie choice - are set automatically, because the site will not work without them.

Analytics and marketing cookies are only set after you agree, using the banner on your first visit. You can change or withdraw that choice at any time through the cookie settings links in the footer, or through your browser.

How long we keep it:

  • Enquiries that do not become orders: 24 months from last contact.

  • Customer and supplier records: 6 years after the relationship ends.

  • Invoices, orders and accounting records: 6 years from the end of the financial year.

  • Marketing contacts: until you opt out, then a further period so we can honour the opt out.

Your rights:

You can ask us to give you a copy of your data, correct it, delete it, restrict how we use it, or send it to you in a printable format. You can object to any processing we base on your legitimate interests, and you can object to direct marketing at any time with no exceptions. Where we rely on your consent, you can withdraw it.

Email info@tidal-links.com and we will respond within 1 month. We may ask you to confirm your identity first.

We do not use automated decision making or profiling.

We keep your data secure using multi-factor authentication, access controls and encrypted connections, and we will notify you and the ICO or a breach where the law requires it.

Complaints:

Tell us first at info@tidal-links.com so we can put it right. You can also complain to the Information Commissioner's Office at ico.org.uk/make-a-complaint.

Changes:

We review this notice annually and will update the date above when we change it.

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