Now that the Christmas celebrations have passed, we've taken the time to reflect on our first year of trading at Tidal Links. 2022 has been absolutely fantastic and has really surpassed our expectations for such a short period of time in business.
A big part of our mission is to try and help raise awareness around the issues of ocean plastic through the sale of our products to the golfing community. We have a long way to go to reduce waste and our products are a small part of this. However, our intent is to get people thinking more about their purchase decisions and with every Tidal Links product sold is another person who has made a conscious decision to choose a more sustainable alternative.
Seeing our products stocked in pro shops such as Turnberry and Castle Stuart, as well becoming part of golf events and corporate days has been brilliant and it gives us the confidence that golf clubs and businesses are looking at more sustainable alternatives going forward.
Website traffic and sales has also been extremely positive, which is great to see early adoption of a new Scottish golf accessory brand. As we continue to grow brand awareness, we are hopeful to continue this positive trend and obtain more engagement and discussion amongst our customers and followers, developing a community amongst likeminded golfers.
A big thank you to all the businesses, golf clubs and societies that reached out to us for custom branded products over the course of the season. Great to see interest in our unique recycled products and help to raise awareness around the issues of ocean plastics. Same examples are shown below.
What's to Come in 2023?
2023 is a very exciting year as we look to grow both our own branded range on our website and our wholesale devision that provides custom ranges to business and golf clubs across the United Kingdom. We have some exciting announcements and partnerships to announce in the very near future that we look forward to sharing with you.
We're also looking to further expand our product range and customisation options over the course of 2023. We'd love to hear more about what people would like to see as part of our product range. Feel free to answer our poll below and let us know your thoughts. You can also contact us at firstname.lastname@example.org if you have something more specific in mind.
In 2023, we are looking to work together with environmental organisations, golf sustainability initiatives and golf clubs, providing social activities to increase engagement and awareness around ocean plastics. A big part of this will be the organisation of our own beach clean events, which we will share more details on in due course. We'd love for you to help out where possible and we will share information on both our website and social media channels in due course.
We'd love to hear more from you, your thoughts on the products, sustainability in golf, or even just to chat. Drop us a DM on social media or contact us at email@example.com.
Wishing you all a happy new year and a great 2023.